Victoria Yu

Victoria Yu

Victoria Yu

Expertise

Business Organization, Marketing and Sales

Currently

Business Writer

Education

Bachelor’s Degree in Business Administration at Paul Merage School of Business at the University of California, Irvine

Marketing and sales are all around us – no matter how subconsciously, each person desires to pitch the most desirable version of themselves and their product. Recognizing this from a young age has given Victoria Yu years of experience recognizing and rationalizing the tactics businesses and laypeople use to make their sales.

Victoria holds a bachelor’s degree in Business Administration from the Paul Merage School of Business at the University of California, Irvine, with emphases in marketing and business organization and management.

By combining her natural analytical skills with her business education and years as a writer, Victoria has become a master at laying bare the secret hows and whys of marketing for all to understand.

In her spare time, Victoria enjoys spending time with her family, reading, knitting, and crocheting.

Recent articles

73 Crucial Sales Terms: Definitions and Examples

73 Crucial Sales Terms: Definitions and Examples

Victoria Yu

Published on May 13, 2023

The sales world is vast, complicated, and utterly confusing, further compounded by the fact that everyone seems to have their own definition forcert ...

Sales Performance Management: A Detailed Guide

Sales Performance Management: A Detailed Guide

Victoria Yu

Published on May 13, 2023

Sales leaders are responsible for overseeing their sales team’s growth and ensuring performance rises to meet the company’s strategicgoals. R ...

What is a Lead Generation Funnel?

What is a Lead Generation Funnel?

Victoria Yu

Published on May 13, 2023

If you’ve just launched your business, it’s important to find and secure a loyal customer base. But how do you get there? Flashy ads might build ...

How to Write a Business Proposal Letter

How to Write a Business Proposal Letter

Victoria Yu

Published on May 13, 2023

When you want something in life, you should just go get it! That’s what we’ve been taught by pop culture, but in the business world, charismaand ...

What is a Unique Selling Proposition? (with Examples)

What is a Unique Selling Proposition? (with Examples)

Victoria Yu

Published on May 13, 2023

When you first started your business, you might’ve had vague, lofty goals like “I want to run a successful bookstore” or “I want to start my ...

How to Write a Cold Email

How to Write a Cold Email

Victoria Yu

Published on May 13, 2023

Composing a cold email might seem easier than cold calling – after all, you can review and perfect your email before you send it. But to youremail ...

How to Successfully Implement CRM

How to Successfully Implement CRM

Victoria Yu

Published on May 13, 2023

Taking good care of customers is always good for business – that’s why customer relationship management (CRM) is a $69 billion industryembra ...

What is a Marketing Qualified Lead (MQL)?

What is a Marketing Qualified Lead (MQL)?

Victoria Yu

Published on May 7, 2023

Not all potential customers are created equal. Leads who interact with a company’s marketing materials, called marketing qualified leads (MQLs),ar ...

How To Prevent Sales Burnout

How To Prevent Sales Burnout

Victoria Yu

Published on May 7, 2023

Qualifying, pitching, selling, and promoting products and services day in and day out can be exhausting, and without careful management,  anysa ...