What’s the difference and why does itmatter? So you’ve finally opened for business and you’re looking to make your first sale. But ifyou� ...

Victoria Yu
Victoria Yu
Expertise
Business Organization, Marketing and Sales
Currently
Business Writer
Education
Bachelor’s Degree in Business Administration at Paul Merage School of Business at the University of California, Irvine
Marketing and sales are all around us – no matter how subconsciously, each person desires to pitch the most desirable version of themselves and their product. Recognizing this from a young age has given Victoria Yu years of experience recognizing and rationalizing the tactics businesses and laypeople use to make their sales.
Victoria holds a bachelor’s degree in Business Administration from the Paul Merage School of Business at the University of California, Irvine, with emphases in marketing and business organization and management.
By combining her natural analytical skills with her business education and years as a writer, Victoria has become a master at laying bare the secret hows and whys of marketing for all to understand.
In her spare time, Victoria enjoys spending time with her family, reading, knitting, and crocheting.
Recent articles

Lead vs Prospect vs Opportunity
Victoria Yu
Published on March 27, 2023
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What is CRM (Customer Relationship Management)?
Victoria Yu
Published on March 27, 2023
Working in sales, you’ve probably heard the term “customer relationship management,” or CRM. But don’t worry if you’re not sure exactlywha ...
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CRM vs ERP: What’s the Difference?
Victoria Yu
Published on March 27, 2023
You’ve probably heard that customer relationship management (CRM) software is the go-to choice for sales, but a solid alternative is enterpriseres ...
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Sales Funnel: Definition, Stages and How to Create One
Victoria Yu
Published on March 26, 2023
Sales cycle, sales pipeline, marketing funnel, sales funnel. With so much terminology flying around, are we just splitting hairs? Does it reallymatt ...
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How to Ask for the Sale
Victoria Yu
Published on March 26, 2023
Closing a big sale can feel like reaching the summit of Mt. Everest, and you may want to throw your hands up and shout with joy! But before you doth ...
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10 Benefits of Using a CRM System
Victoria Yu
Published on March 26, 2023
If you run a small business with just a few clients, you might not think a customer relationship management (CRM) system is worth the cost. Butthese ...
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CRM vs SRM: What’s the Difference?
Victoria Yu
Published on March 26, 2023
You’ve probably heard of customer relationship management (CRM) tools, but do you know much about supplier relationship management(SRM)? ...
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How to Choose a CRM System for Your Business
Victoria Yu
Published on March 26, 2023
Criteria and considerations to get the bestfit After your first few dozen customers, you might find that your Excel sheet of customer sales info ...
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