Victoria Yu

Victoria Yu

Victoria Yu

Expertise

Business Organization, Marketing and Sales

Currently

Business Writer

Education

Bachelor’s Degree in Business Administration at Paul Merage School of Business at the University of California, Irvine

Marketing and sales are all around us – no matter how subconsciously, each person desires to pitch the most desirable version of themselves and their product. Recognizing this from a young age has given Victoria Yu years of experience recognizing and rationalizing the tactics businesses and laypeople use to make their sales.

Victoria holds a bachelor’s degree in Business Administration from the Paul Merage School of Business at the University of California, Irvine, with emphases in marketing and business organization and management.

By combining her natural analytical skills with her business education and years as a writer, Victoria has become a master at laying bare the secret hows and whys of marketing for all to understand.

In her spare time, Victoria enjoys spending time with her family, reading, knitting, and crocheting.

Recent articles

How to Create a Sales Playbook

How to Create a Sales Playbook

Victoria Yu

Published on May 13, 2023

Starting and running a sales department can be quite difficult, and once you’ve got more than one sales representative it’s all but impossibleto ...

How to Find Anyone’s Business Email Address

How to Find Anyone’s Business Email Address

Victoria Yu

Published on May 13, 2023

The first step to making a sale these days is often acquiring an email address. Once you’ve got that, you can make your cold email pitch andhopefu ...

Inbound vs Outbound Leads

Inbound vs Outbound Leads

Victoria Yu

Published on May 13, 2023

Any potential customer for your business is called a lead, but not all leads are created equal. When it comes to lead generation, there are twobroad ...

CDP vs CRM: The Differences

CDP vs CRM: The Differences

Victoria Yu

Published on May 13, 2023

On the surface, customer data platforms (CDPs) and customer relationship management (CRM) platforms seem very similar: both claim to createcomprehen ...

73 Crucial Sales Terms: Definitions and Examples

73 Crucial Sales Terms: Definitions and Examples

Victoria Yu

Published on May 13, 2023

The sales world is vast, complicated, and utterly confusing, further compounded by the fact that everyone seems to have their own definition forcert ...

Sales Performance Management: A Detailed Guide

Sales Performance Management: A Detailed Guide

Victoria Yu

Published on May 13, 2023

Sales leaders are responsible for overseeing their sales team’s growth and ensuring performance rises to meet the company’s strategicgoals. R ...

What is a Lead Generation Funnel?

What is a Lead Generation Funnel?

Victoria Yu

Published on May 13, 2023

If you’ve just launched your business, it’s important to find and secure a loyal customer base. But how do you get there? Flashy ads might build ...

How to Write a Business Proposal Letter

How to Write a Business Proposal Letter

Victoria Yu

Published on May 13, 2023

When you want something in life, you should just go get it! That’s what we’ve been taught by pop culture, but in the business world, charismaand ...

What is a Unique Selling Proposition? (with Examples)

What is a Unique Selling Proposition? (with Examples)

Victoria Yu

Published on May 13, 2023

When you first started your business, you might’ve had vague, lofty goals like “I want to run a successful bookstore” or “I want to start my ...