Victoria Yu

Victoria Yu

Victoria Yu

Expertise

Business Organization, Marketing and Sales

Currently

Business Writer

Education

Bachelor’s Degree in Business Administration at Paul Merage School of Business at the University of California, Irvine

Marketing and sales are all around us – no matter how subconsciously, each person desires to pitch the most desirable version of themselves and their product. Recognizing this from a young age has given Victoria Yu years of experience recognizing and rationalizing the tactics businesses and laypeople use to make their sales.

Victoria holds a bachelor’s degree in Business Administration from the Paul Merage School of Business at the University of California, Irvine, with emphases in marketing and business organization and management.

By combining her natural analytical skills with her business education and years as a writer, Victoria has become a master at laying bare the secret hows and whys of marketing for all to understand.

In her spare time, Victoria enjoys spending time with her family, reading, knitting, and crocheting.

Recent articles

Best CRM For Nonprofits

Best CRM For Nonprofits

Victoria Yu

Published on February 20, 2024

As a nonprofit, your goals are to further your mission, help others, and improve our world one step at a time. To do that, though, you’ll need tom ...

15 Sales Tools You Should Use

15 Sales Tools You Should Use

Victoria Yu

Published on February 20, 2024

As your business gets off the ground and expands its operations, you might no longer be able to manage all of your sales operations with Excel, orwi ...

How to Create a Lead Magnet That Converts

How to Create a Lead Magnet That Converts

Victoria Yu

Published on February 20, 2024

The idea of product trials and free samples has come, full force, into the era of content marketing. That means companies that neglect offeringprosp ...

How to Conduct a Customer Needs Assessment

How to Conduct a Customer Needs Assessment

Victoria Yu

Published on February 20, 2024

Knowing what your customers want and need to purchase should be your first priority as a business owner or manager. Every business needs ongoingreve ...

10 Sales Contest Ideas to Motivate the Team

10 Sales Contest Ideas to Motivate the Team

Victoria Yu

Published on February 20, 2024

Email, call, negotiate, close, follow up, email, call, negotiate, close, follow up, and so on, and so on, and so on. Yes, the sales process can getm ...

15 Sales Metrics You Should Measure For Better Sales Performance

15 Sales Metrics You Should Measure For Better Sales Performance

Victoria Yu

Published on February 20, 2024

Once you’ve set up your sales process and assembled a team of highly competent sales professionals, all that’s left to do is make sales. But asy ...

10 B2B Lead Generation Strategies

10 B2B Lead Generation Strategies

Victoria Yu

Published on February 20, 2024

If your company operates in a B2B environment, that means you naturally have fewer leads to target than a B2C company. With such a small pool ofpote ...

How To Track And Manage Lead Sources

How To Track And Manage Lead Sources

Victoria Yu

Published on February 20, 2024

In the same way that prospectors did it during the gold rush, companies must detect and manage the flow of money into the company by findingcustomer ...

How to Align Sales and Marketing for Success

How to Align Sales and Marketing for Success

Victoria Yu

Published on February 20, 2024

Consider, for a moment, that a company needs all its limbs to function while working together,  in much the same way that a person does. Now,imagin ...