Victoria Yu

Victoria Yu

Victoria Yu

Expertise

Business Organization, Marketing and Sales

Currently

Business Writer

Education

Bachelor’s Degree in Business Administration at Paul Merage School of Business at the University of California, Irvine

Marketing and sales are all around us – no matter how subconsciously, each person desires to pitch the most desirable version of themselves and their product. Recognizing this from a young age has given Victoria Yu years of experience recognizing and rationalizing the tactics businesses and laypeople use to make their sales.

Victoria holds a bachelor’s degree in Business Administration from the Paul Merage School of Business at the University of California, Irvine, with emphases in marketing and business organization and management.

By combining her natural analytical skills with her business education and years as a writer, Victoria has become a master at laying bare the secret hows and whys of marketing for all to understand.

In her spare time, Victoria enjoys spending time with her family, reading, knitting, and crocheting.

Recent articles

What is Lead Management in CRM?

What is Lead Management in CRM?

Victoria Yu

Published on May 7, 2023

For the customer, a sale seems a simple thing: I want this product so I’m going to buyit.    But now that you work in sales you ...

How to Improve Sales Through Networking

How to Improve Sales Through Networking

Victoria Yu

Published on May 7, 2023

Remember the age-old adage: it’s not what you know, but who youknow.  And as your business reaches the upper limit of bootstrapping,it’ ...

How to Use BANT to Qualify Prospects

How to Use BANT to Qualify Prospects

Victoria Yu

Published on May 7, 2023

A business might be eager to push any and every potential customer down the sales funnel to close a deal. But that’s not the wisest choice: twoout ...

How to Qualify Leads and Prospects

How to Qualify Leads and Prospects

Victoria Yu

Published on May 6, 2023

Not every potential buyer who walks through the door will become a paying customer. That’s why sales professionals need to qualify their leads and ...

What is CRM Automation?

What is CRM Automation?

Victoria Yu

Published on May 6, 2023

As a business grows and attracts more and more customers, sales reps might find themselves overwhelmed by the clerical work involved withmaintaining ...

CRM vs CMS: What’s the Difference?

CRM vs CMS: What’s the Difference?

Victoria Yu

Published on May 2, 2023

These days, you could almost pick three random letters and discover a new software system to support your business. CRM is common enough, but haveyo ...

How to Write a Sales Script

How to Write a Sales Script

Victoria Yu

Published on May 2, 2023

We’re all familiar with the poorly-written sales pitch: vague, slow to develop, and too much about product details rather than why it’s perfectf ...

Negotiation Skills and Strategies

Negotiation Skills and Strategies

Victoria Yu

Published on May 2, 2023

Sales is rarely a simple linear process of making a pitch that leads straight to close. As you probably know all too well, it’s often a complexand ...

How to Prepare Yourself Before a Cold Call

How to Prepare Yourself Before a Cold Call

Victoria Yu

Published on May 2, 2023

Does the thought of making a cold call make you break out in a cold sweat? Picking up the phone and calling a total stranger can be intimidating,esp ...