Victoria Yu

Victoria Yu

Victoria Yu

Expertise

Business Organization, Marketing and Sales

Currently

Business Writer

Education

Bachelor’s Degree in Business Administration at Paul Merage School of Business at the University of California, Irvine

Marketing and sales are all around us – no matter how subconsciously, each person desires to pitch the most desirable version of themselves and their product. Recognizing this from a young age has given Victoria Yu years of experience recognizing and rationalizing the tactics businesses and laypeople use to make their sales.

Victoria holds a bachelor’s degree in Business Administration from the Paul Merage School of Business at the University of California, Irvine, with emphases in marketing and business organization and management.

By combining her natural analytical skills with her business education and years as a writer, Victoria has become a master at laying bare the secret hows and whys of marketing for all to understand.

In her spare time, Victoria enjoys spending time with her family, reading, knitting, and crocheting.

Recent articles

What is CRM Automation?

What is CRM Automation?

Victoria Yu

Published on May 6, 2023

As a business grows and attracts more and more customers, sales reps might find themselves overwhelmed by the clerical work involved withmaintaining ...

CRM vs CMS: What’s the Difference?

CRM vs CMS: What’s the Difference?

Victoria Yu

Published on May 2, 2023

These days, you could almost pick three random letters and discover a new software system to support your business. CRM is common enough, but haveyo ...

How to Write a Winning Sales Script (with Examples)

How to Write a Winning Sales Script (with Examples)

Victoria Yu

Published on May 2, 2023

We’re all familiar with the poorly-written sales pitch: vague, slow to develop, and too much about product details rather than why it’s perfectf ...

Negotiation Skills and Strategies You Must Learn to Succeed

Negotiation Skills and Strategies You Must Learn to Succeed

Victoria Yu

Published on May 2, 2023

Sales is rarely a simple linear process of making a pitch that leads straight to close. As you probably know all too well, it’s often a complexand ...

How to Prepare Yourself Before a Cold Call

How to Prepare Yourself Before a Cold Call

Victoria Yu

Published on May 2, 2023

Does the thought of making a cold call make you break out in a cold sweat? Picking up the phone and calling a total stranger can be intimidating,esp ...

What is a Sales Pipeline?

What is a Sales Pipeline?

Victoria Yu

Published on March 27, 2023

Selling is simple in theory: you have a product, someone needs it and makes a payment, and boom! Sale complete. But sales have evolved, as has thete ...

Lead vs Prospect vs Opportunity

Lead vs Prospect vs Opportunity

Victoria Yu

Published on March 27, 2023

What’s the difference and why does itmatter? So you’ve finally opened for business and you’re looking to make your first sale. But ifyou� ...

What is CRM (Customer Relationship Management)?

What is CRM (Customer Relationship Management)?

Victoria Yu

Published on March 27, 2023

Working in sales, you’ve probably heard the term “customer relationship management,” or CRM. But don’t worry if you’re not sure exactlywha ...

CRM vs ERP: What’s the Difference?

CRM vs ERP: What’s the Difference?

Victoria Yu

Published on March 27, 2023

You’ve probably heard that customer relationship management (CRM) software is the go-to choice for sales, but a solid alternative is enterpriseres ...