Victoria Yu

Victoria Yu

Victoria Yu

Expertise

Business Organization, Marketing and Sales

Currently

Business Writer

Education

Bachelor’s Degree in Business Administration at Paul Merage School of Business at the University of California, Irvine

Marketing and sales are all around us – no matter how subconsciously, each person desires to pitch the most desirable version of themselves and their product. Recognizing this from a young age has given Victoria Yu years of experience recognizing and rationalizing the tactics businesses and laypeople use to make their sales.

Victoria holds a bachelor’s degree in Business Administration from the Paul Merage School of Business at the University of California, Irvine, with emphases in marketing and business organization and management.

By combining her natural analytical skills with her business education and years as a writer, Victoria has become a master at laying bare the secret hows and whys of marketing for all to understand.

In her spare time, Victoria enjoys spending time with her family, reading, knitting, and crocheting.

Recent articles

What Is an ICP?

What Is an ICP?

Victoria Yu

Published on June 2, 2023

Has the Insane Clown Posse come to visit us at Making ThatSale? Nope! Sorry to hip-hop fans, but to businesses, ICP stands for Ideal CustomerPro ...

How to Build a CRM in Excel

How to Build a CRM in Excel

Victoria Yu

Published on June 2, 2023

Almost every business advice website lauds CRM as a must-have tool to help manage customer relationships and improve sales numbers. While thoseresul ...

How to Get Referrals: Strategies and Tips That Work

How to Get Referrals: Strategies and Tips That Work

Victoria Yu

Published on June 2, 2023

If your business is just starting out, drumming up enough customers to keep your business’s gears turning can be tough. Similarly, your businessmi ...

How to Use Asana as a CRM

How to Use Asana as a CRM

Victoria Yu

Published on May 26, 2023

Asana Inc.’s flexible workflow management software allows a company to visualize, track, and manage team projects. Its pricing starts with a freeb ...

How to Find a Business Phone Number for Sales

How to Find a Business Phone Number for Sales

Victoria Yu

Published on May 25, 2023

So you’ve decided that the best way to sell to your target market is cold calling. But how do you find new customers to call? Or if you’vealread ...

The Assumptive Close Technique

The Assumptive Close Technique

Victoria Yu

Published on May 25, 2023

It happens to the best of us. You’re closing a deal, the customer’s all in, and everything’s going great. But when you finally get to the sale ...

How to Create a Sales Playbook

How to Create a Sales Playbook

Victoria Yu

Published on May 13, 2023

Starting and running a sales department can be quite difficult, and once you’ve got more than one sales representative it’s all but impossibleto ...

How to Find Anyone’s Business Email Address

How to Find Anyone’s Business Email Address

Victoria Yu

Published on May 13, 2023

The first step to making a sale these days is often acquiring an email address. Once you’ve got that, you can make your cold email pitch andhopefu ...

Inbound vs. Outbound Leads: What’s the Difference?

Inbound vs. Outbound Leads: What’s the Difference?

Victoria Yu

Published on May 13, 2023

Any potential customer for your business is called a lead, but not all leads are created equal. When it comes to lead generation, there are twobroad ...